News

MLB To Implement Ads For Jerseys & Batting Helmets

Baseball is officially back, though players will look slightly different when teams play ball: their jerseys and batting helmets will bear advertisements.

Other leagues in Europe, Asia, Latin America and the U.S. have seen uniform ads—MLS started in 2007, the NBA added them in 2017, the NHL had them on helmets and will implement them on jerseys next season—but it’s a first for MLB.

The NFL is the only league without plans for jersey ads—for now.

According to reports, the NBA jersey patch produced $225 million for the 2021-22 season—more than double original estimates.

Subscribe to our free weekly newsletter!

A week of sports news in your in-box.
We find the sports news you need to know, so you don't have to.

“We’ve seen tremendous growth from this asset [in terms of both] revenue and the caliber of brands, both domestic and global, that are partnering with our teams,” NBA president of team marketing and business operations Amy Brooks said in December.

The 2022 MLB season is set to begin April 7, with spring training set to commence March 13.

Andrew Corselli

Recent Posts

Paul George Exits With Knee Injury As 76ers Fall To 2-12 In Loss To Grizzlies

With their big three finally back in action Wednesday, the Philadelphia 76ers suffered another setback…

13 hours ago

VIDEO: Nike Pays Tribute to Rafael Nadal With 30-Foot Projection In Front of Eiffel Tower

https://www.youtube.com/shorts/tny--EWynOQ Nike paid tribute to Spanish tennis legend Rafael Nadal with a 10-meter-tall animated display…

1 day ago

VIDEO: Rafael Nadal Gets Emotional Tribute as He Retires From Tennis

https://youtu.be/dtJoJz9hC48 Tennis legend Rafael Nadal bid a heartfelt goodbye to his devoted Spanish fans as he brought…

1 day ago

VIDEO EXCLUSIVE: U.S. Olympic Fencer Eli Dershwitz Explains The Art Of Fencing

https://www.youtube.com/shorts/DQ9Rxhnuer4 U.S. Olympic fencer Eli Dershwitz shed light on the critical skills necessary in fencing…

2 days ago

Two Bears Offensive Linemen Return To Practice, Caleb Williams Desperate For Blocking

Two offensive linemen for the Chicago Bears returned to practice, a massive step in the…

3 days ago

VIDEO: UFC Heavyweight Champion Performs Viral Trump Dance In New York

https://www.youtube.com/shorts/s2g9t_33Myw President-elect Donald Trump received a warm welcome from Ultimate Fighting Championship (UFC) fighter Jon…

4 days ago