News

Excited Michigan Fans Line Up For School’s New Nike Gear

Although Sunday nights are typically quiet on college campuses, and used to catch up on any sleep lost during the week, Sunday night at the University of Michigan was anything but calm and quiet.

Excited Michigan Fans Line Up For School’s New Nike Gear

That day at midnight, the school officially switched from Adidas to Nike’s ‘Jordan Brand,’ causing scores of fans to line up to buy the Wolverine’s new gear.

The Wolverines are now the only college in America whose athletic department is outfitted in Jordan Brand, and the school celebrated the only fitting way they could think: with a wild party.

Michigan football coach Jim Harbaugh led the charge at a rally in the middle of the street, singing ‘Hail to the Victors’ as students surrounded him.

Subscribe to our free weekly newsletter!

A week of sports news in your in-box.
We find the sports news you need to know, so you don't have to.

From there, eager fans went on buying sprees and basked in the glory of the new gear that dominated the talk of the night.

The gear includes baseball caps, jerseys, and different styles of sneakers. Former Michigan football wide receiver Desmond Howard even jumped on Twitter to express his excitement over the Wolverines’ new gear.

The student body’s interest in the gear was so strong, in fact, that it actually led to Michigan’s school store website crashing in the middle of the night, in turn leading to many angry fans.

ANN ARBOR, MI – OCTOBER 17: Head coach Jim Harbaugh of the Michigan Wolverines reacts during the college football game against the Michigan State Spartans at Michigan Stadium on October 17, 2015 in Ann Arbor, Michigan. The Spartans defeated the Wolverines 27-23. (Photo by Christian Petersen/Getty Images)

Like
Like Love Haha Wow Sad Angry
Pablo Mena

Writer and assistant editor for usports.org. NY Giants and Rangers fan. Film and TV enthusiast (especially Harry Potter and The Office) and lover of foreign languages and cultures.

Recent Posts

Houston Astros 2026 MLB Season Outlook: Schedule, Odds & Tickets

Last season, the Houston Astros faced a major setback. Houston finished 87-75 to miss the…

1 hour ago

Former Astros Prospect & Youth Baseball Coach Jon Kenner Died In Car Crash At 35

Former Houston Astros prospect Jon Kenner has died in a car accident at age 35.…

2 hours ago

Tensions Bubble Up At ‘Athletic’ After Writer Dianna Russini Resigns Due To Photos Of Her With Patriots’ Mike Vrabel

Dianna Russini’s departure from The Athletic has caused tension between The Athletic’s leadership and the…

2 hours ago

Nationals Acquire Richard Lovelady After Being DFA’d For Craig Kimbrel

The Washington Nationals have acquired reliever Richard Lovelady from the New York Mets. Lovelady was…

2 hours ago

Azzi Fudd Reunites With With Girlfriend Paige Bueckers After Being Selected By Wings In WNBA Draft

The Dallas Wings selected Azzi Fudd with the No. 1 overall pick in the 2026…

2 hours ago

Kawhi Leonard Ignores Questions About Future- ‘Let Me Cry About This Loss A Little Bit More’

Kawhi Leonard declined to talk about his future with the Los Angeles Clippers after they…

2 days ago